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n.V7-6.05 | Governments Buy Proof, Not Promises

Writer: Robert "Pinto" Eikelboom
Robert "Pinto" Eikelboom
Jul 26
2 min read


01| Governments spend enormous sums on welfare and get poor outcomes for the money. That is not a controversial claim inside government; it is the working assumption of most people who administer these budgets. The problem is not that they are satisfied. It is that the alternatives on offer have never been better than what they already do.

02| Our claim is that we deliver better results at lower cost. It is a strong claim and it is worthless until we can prove it with data from real operations across more than one context. Until then, saying it louder is not a strategy.

03| So the PPP approach is not to lobby and not to campaign. It is to build an undeniable track record and let the evidence do the work. We target welfare reform contracts where outcomes-based payment structures already align government incentives with ours — where the state pays for results rather than for activity, and where our model's shape and the contract's shape match without either being bent.

04| When we can show verified transformation outcomes across multiple CITIs in multiple contexts, government becomes the logical next funder. Not as charity. As procurement. That is a different conversation with different people, and it is the only version of the conversation we want.

05| Maveriq local ownership accelerates this in a way that is easy to underestimate. A partnership where the value stays inside the communities being served draws far less political resistance than one where the money visibly leaves. Local ownership is mission alignment, yes. It is also political architecture: it makes the deal defensible to the constituency that would otherwise be its loudest opponent.

06| The honest exposure here is timing. Government appetite for outcomes-based contracting moves with political cycles. A minister who champions welfare reform can be replaced by one who does not, and a two-year procurement can die in a week for reasons that have nothing to do with our results.

07| We manage this by refusing to bet on a single government's continuity. Relationships are built across the political spectrum, in several markets at the same time, so that a lost election in one country is a setback rather than an ending. It is diversification, and like all diversification it costs effort that produces no visible return until the day it does.

08| The PPP is the endpoint of the funding sequence, not its starting point. Every earlier stage exists to make this one conversation possible — and the conversation only works if we walk in with evidence rather than with a proposal.

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