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n.V5-6.01 | NOT CHARITY

Writer: Robert "Pinto" Eikelboom
Robert "Pinto" Eikelboom
Jul 30
3 min read


01| Maveriqs are the barrio's generalists. Rebuilding a barrio needs specialists — engineers, lawyers, health workers, software people, social entrepreneurs who have already solved some version of the problem somewhere else. IkoCiti does not employ them and does not intend to. They come from an ecosystem of independent organizations and professionals who plug into the platform and sell what they do.

02| Sell. Not donate. That is the decision this book part rests on, and it should be stated before any of the mechanics.

03| The charitable version is available and it is tempting. Ask companies for pro-bono hours. Ask foundations for in-kind expertise. Ask professionals to give up their evenings for a good cause. It costs nothing, it looks generous, and a large part of the sector runs on it. It also has three properties we cannot live with. Donated work is the first thing cut when the donor's budget tightens, and it goes without notice because nobody was billing for it. Donated quality is unaccountable — it is difficult to hold someone to a standard while they are doing you a favour. And donated work arrives on the donor's schedule, which is rarely the schedule of a project with a delivery date.

04| A commercial relationship fixes all three at once. A supplier who is paid can be held to a deadline. A supplier who is paid can be dropped. A supplier who is making money has a reason to come back next quarter — the only motivation that has reliably survived contact with a difficult year. Charity cannot be fired. That is most of the argument.

05| So what does each side actually get? Both ledgers are worth writing out, because ecosystems fail when one side has been doing better than the other for a while and nobody was keeping score.

06| What the platform gets, first, is capability it never built. Every service a partner brings is a feature added to IkoCiti without our development budget, our maintenance burden and our roadmap. We did not commission it, we do not staff it, and it keeps improving because someone else's business depends on it improving. Second, users do more inside one interface. A Maveriq who can find training, logistics, legal advice and a supplier without leaving the platform spends more of the working week inside it, and the platform becomes routine rather than a destination. Third, that activity produces data about what is actually needed, which is how we find out where the gaps are.

07| The third one needs a boundary or it becomes something else. Aggregating user behaviour is exactly what surveillance businesses do, and the fact that our intentions are better is not a safeguard. The rules are set elsewhere in this book and they hold here: data comes from work done on the platform and from voluntary surveys, we do not track people, and we do not sell it.

08| What the partner gets, first, is a shortcut to market. A startup building a community savings tool would normally have to design an interface, acquire users and establish trust before it learns whether the product itself works. Plugging into IkoCiti, it skips all three and reaches a defined population that already has the problem the tool addresses. It can put its effort into the core capability and launch months or years earlier.

09| Second, access to funding. A partner's component sits inside the budget the Kikundi calculates when it prices a project for the Exchange. Getting paid through the platform, rather than through a grant cycle, is the incentive that matters most in a sector where most good organizations spend a third of their year fundraising.

10| Third, and probably the largest: we are not buying their current services. We are buying their future services — the ones that will exist because of what they learn working in barrios at volume, at a level of exposure they could not buy anywhere else.

11| That last point carries a warning. Partners who arrive with a top-down product will find it does not fit. A service built on the assumption that residents are beneficiaries to be served, rather than producers to be equipped, becomes steadily less relevant here, and no amount of goodwill fixes the mismatch. The better outcome is that platform and partner develop something together inside the existing service. The worse one is that the partner keeps selling the old thing to somebody else, which they are free to do.

12| The obvious objection is that charging money in a poor barrio is indecent. It would be, if residents were paying. They are not. Money moves between the platform's buyers and the ecosystem's suppliers; the Maveriqs are producing the impact that the buyers are paying for. What a commercial ecosystem does for the barrio is guarantee that the specialists working there can be held to a standard — and replaced when they are not.

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